Who is NoFraud and why did I receive a message from them?

Entertainment Earth takes potential fraudulent use of client credit cards very seriously. As such, we work with a company called NoFraud to help combat potential threats. NoFraud screens transactions and may alert both customers and our team of possible irregular shopping characteristics or an elevated risk of fraud. NoFraud wants to confirm that you, the authorized cardholder, made the transaction.  Consequently, you may receive an email from review@entertainmentearth.com with the subject: "Action required: Please confirm activity…"

If you receive such an email from NoFraud, please read it carefully and reply YES or NO to it.